Side Kick is a marketing and sales automation platform. This Side Kick Workflow helps personalize your targeting and insights for precision in outreach.
Workflow
Track Job Posts Daily
Automatically monitor job listings on Indeed daily, identify new posts from target accounts and industries, ensure no opportunity is missed.
Enrich Company
Leverage automations to enrich the company for team size, growth rates, technology investments, fundraising and more.
Filter for ICP Match
Apply smart filters to focus your efforts on the most relevant and strategic accounts.
Find Decision Makers
Use ZoomInfo to pinpoint key decision-makers behind the job posting, ensure your outreach targets the right individuals within the organizations.
Enrich for Valid Emails
Employ an advanced email waterfall to confirm the accuracy of decision-makers' email addresses, preparing for precise and effective outreach.
Personalize with AI
Send details from the job posting to GPT to craft personalized outreach messages that resonate deeply with the recipient.
Enrol into an Email Sequence
Initiate tailored email sequences that leverage job post insights for personalized communication, for positive response rates.
Integrated Support and Partnerships
In-house specialist teams and trusted partners to support your US GTM efforts.
Hand crafted emails
Side Kick's in-house cold email content team invests upto 30 minutes per prospect to identify relevant ice-breakers.
Consultative cold calls
Nexta is a sibling entity that focuses on calling into large enterprise accounts where the sales cycle is long and the contract value is large.
Demand generation
Side Kick works with trusted partners for building landing pages, content and running paid media campaigns that are integral to your US GTM success.
Expected Outcomes
At the end of 3 months
Enhanced Engagement
1000 leads engaged with 2% to 5% positive engagement.
Quality Meetings
1% to 2% opportunities with 10 meetings booked.
Scalable Tactics
Repeatable, predictable, scalable GTM play defined.
Who is this Workflow for?
Job Post is an Intent Signal
If job posts signal an urgent pain for your ICP, this can be your #1 performing outbound play.
Job Post for Tech Investments
If technology investments are a signal, job posts often outline which technologies are being used internally.
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Want to dive deeper?
Turn job market dynamics into actionable insights for precision targeting!